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Breaking down complex topics about management and leadership skills, the changing needs of the pharmaceutical industry, the workforce, employee engagement and culture, and the market.

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General

How to Develop and Implement a Meaningful Employee Value Proposition

An employee value proposition transcends the basic exchange of services for compensation. It captures the unique benefits and experiences an employer offers in return for an employee’s commitment, engagement, and discretionary effort. When done right, it reflects a genuine relationship where the organization and the individual grow together.

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General

Performance Reviews: Best Practices for Pharma Managers

Performance reviews are more than administrative exercises in the competitive and fast-evolving pharmaceutical industry. They are essential leadership tools that shape behavior, guide development, and drive business results.

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General

The Future of Pharma Sales Leadership: How Technology is Driving Change

The pharmaceutical industry has always been at the forefront of innovation, particularly when it comes to developing life-saving medications and treatments. However, a revolution is currently unfolding within the industry’s sales teams. The future of pharma sales leadership is being redefined by technology, and its impact will be far-reaching for both pharmaceutical companies and their sales teams.

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General

Managing Employees Who Don’t Want to Be Managed

Striking the right balance between leadership and autonomy is essential. As a leader, the goal isn’t to control every move but to guide, empower, and give employees the space to thrive with the right support for performance and growth.

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Leadership

Building a Culture of Accountability with Pharma Sales Teams

A culture of accountability ensures that sales professionals take ownership of their goals, embrace responsibility, and continuously improve their strategies. A structured approach to accountability drives higher sales performance, fosters trust, and aligns individual efforts with corporate objectives.

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General

How to Improve Leadership Skills as a Manager

Leadership is a skill that can be developed with deliberate practice, learning, and real-world application. Unfortunately, many managers are thrust into leadership roles without formal training, leading to ineffective management and unmotivated teams.

middle-level-employees
General

Bridging the Gap: How to Keep Middle Level Employees Inspired and Invested

Middle-level employees are the connective tissue of every organization. They translate executive vision into action, manage frontline teams, solve day-to-day problems, and maintain operational stability. Yet, despite this essential role, they often feel stuck in a quiet middle, neither celebrated like high-potential new hires nor empowered like senior leaders.

Human over AI
General

Why AI Won’t Replace Great, But Will Make Them Better

If you’re in a manager role today, it’s easy to worry that AI might one day replace your role. That fear isn’t new—it’s been around since the Industrial Revolution. And yes, some jobs have been replaced by technology. But just as often, new roles have been created. Opportunity has always followed disruption.

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Personal Growth

Hidden Talent: How to Spot Growth Potential in Middle Performers

Not all stars shine the brightest right away. In many teams, the most promising individuals often sit quietly in the middle, delivering decent performance, meeting expectations, and flying under the radar. Yet, beneath this average performance may lie significant growth potential, waiting to be discovered and developed.

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General

Leadership Blind Spots: How to Identify and Overcome Them

Every leader wants to believe they have a clear vision, a firm grip on their team dynamics, and a solid understanding of how their actions are perceived. However, even the most seasoned leaders can fall prey to what experts refer to as leadership blind spots.

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Personal Growth

Creating Growth Paths for Employees Who Aren’t Climbing the Ladder

Career development has traditionally been closely tied to advancing up the corporate ladder in many organizations. Promotions, new titles, and bigger offices have long been viewed as the ultimate markers of success. However, not every employee aspires to management roles or linear upward progression. Creating meaningful growth paths, not limited to promotional tracks, is essential for companies striving to retain top talent and build a culture of engagement.

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General

Building Scalable Competency Frameworks for Organizational Growth

Scalable competency frameworks align training, coaching, and development efforts across teams, enabling organizations to grow efficiently while remaining agile and future-ready. As companies expand, evolve, or face disruption, the need for clarity on the skills required, where they are needed, and how they should be developed becomes increasingly critical.

Watch Our Latest Videos

Leading from Within: Keith Willis on Building High-Performing Teams and Effective Leadership

In this episode of The Sea Captain Way podcast, Keith Willis, President and Founder of Core Management Training, shares invaluable insights on leadership, team development, and the power of recognizing individual strengths.

Networking and Proactivity: Keith Willis on Advancing in Pharma Sales

In this episode, Keith Willis explains why managers are pivotal in shaping sales careers. He shares how networking and taking proactive steps help reps create opportunities, stand out in competitive markets, and build long-term success in pharma sales.

Bringing Your A-Game: Keith Willis on Coaching, Training, and Career Growth

In part two of this conversation, Keith Willis shares why top pharmaceutical companies invest in coaching and training to build stronger sales teams, and why reps should do the same for their own careers. He explains how self-development, coaching, and skill-building help you stand out in interviews, succeed in competitive territories, and create long-term career opportunities.

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