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Breaking down complex topics about management and leadership skills, the changing needs of the pharmaceutical industry, the workforce, employee engagement and culture, and the market.
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How to Develop and Implement a Meaningful Employee Value Proposition
An employee value proposition transcends the basic exchange of services for compensation. It captures the unique benefits and experiences an employer offers in return for an employee’s commitment, engagement, and discretionary effort. When done right, it reflects a genuine relationship where the organization and the individual grow together.
Revitalizing Customer Engagement: Strategies for Leadership and Organizational Growth
In today’s fast-paced and highly competitive landscape, the success of any company is closely tied to its ability to adapt, innovate, and remain connected with its customers. However, these goals cannot be achieved without strong leadership and organizational growth.
Performance Reviews: Best Practices for Pharma Managers
Performance reviews are more than administrative exercises in the competitive and fast-evolving pharmaceutical industry. They are essential leadership tools that shape behavior, guide development, and drive business results.
The Future of Pharma Sales Leadership: How Technology is Driving Change
The pharmaceutical industry has always been at the forefront of innovation, particularly when it comes to developing life-saving medications and treatments. However, a revolution is currently unfolding within the industry’s sales teams. The future of pharma sales leadership is being redefined by technology, and its impact will be far-reaching for both pharmaceutical companies and their sales teams.
Managing Employees Who Don’t Want to Be Managed
Striking the right balance between leadership and autonomy is essential. As a leader, the goal isn’t to control every move but to guide, empower, and give employees the space to thrive with the right support for performance and growth.
Importance of Personal Development in the Work Place and Its Positive Impact on the Professional Growth
Personal development in the workplace is the continuous act of assessing your life values and goals and building your qualities and skills to reach your potential. Employees consider it imperative to their job and future, while employers cite personal development as a way to advance company abilities.
Building a Culture of Accountability with Pharma Sales Teams
A culture of accountability ensures that sales professionals take ownership of their goals, embrace responsibility, and continuously improve their strategies. A structured approach to accountability drives higher sales performance, fosters trust, and aligns individual efforts with corporate objectives.
The Hidden Leadership Strength and Skills You’re Probably Overlooking
Let’s explore these often-overlooked leadership strengths and skills and discover how developing them can make you a more impactful, resilient, and well-rounded leader.
How to Improve Leadership Skills as a Manager
Leadership is a skill that can be developed with deliberate practice, learning, and real-world application. Unfortunately, many managers are thrust into leadership roles without formal training, leading to ineffective management and unmotivated teams.
Emotional Intelligence: The Skill That Holds Every Role Together
The people who handle those moments best — the ones who stay composed, connect with others, and bring out the best in those around them — almost always share one thing in common: a high level of emotional intelligence.
Execution Isn’t a Checkbox. It’s a Coaching Culture
Every pharmaceutical leader understands the pressure of execution. Strategies are carefully developed, processes are refined, and performance goals are clearly defined. Yet despite this structure, results often fall short.
Why Companies Struggle with Engagement and Leadership Buy
It’s a cycle employees recognize all too well, and they see right through it. The truth is that engagement and leadership buy-in can’t be manufactured with slogans or restructurings. They’re earned or lost through everyday leadership behaviors.
Why Systems Don’t Scale Leadership—People Do
The problem isn’t the systems themselves. It’s the assumption that systems can replace what only people can provide: judgment, adaptability, and the human connection that transforms average performers into exceptional ones.
The Power of Energy Management: Helping Pharma Reps Stay Sharp and Motivated
When managers recognize the importance of energy, they shift the focus from just hitting targets to creating conditions where reps can perform at their best. That change not only protects against burnout but also helps teams sustain motivation and deliver consistent performance in the long run.
Is Pharma Sales Broken?
In a recent conversation with a former pharma CEO, we reflected on just how much the industry has shifted. He began his career in the early ’90s as a sales rep at one of the largest companies, a time when relationships drove prescriptions and product differences were minimal. Those days are long gone.
Personalized Coaching Plan: Unlocking the Hidden Potential of Middle Performers
Walk into any sales organization and you’ll see a familiar pattern. Top performers are celebrated and stretched with new opportunities, while struggling employees receive extra coaching to get them back on track.
The Sales Manager Gap: Why Hiring Externally Isn’t Fixing Performance
The assumption is that if someone has been a manager before, they don’t need training. But skills aren’t validated beyond an interview, and those hires bring gaps with them. Meanwhile, internal talent gets overlooked.
Is Trust the Real Currency of Sales Leadership?
Deadlines, pressure, and constant change are part of leadership in every industry. When the heat is on, technical expertise and training matter — but what truly holds a team together is trust. Trust is the foundation of leadership. Without it, nothing else sticks.
Watch Our Latest Videos
Leading from Within: Keith Willis on Building High-Performing Teams and Effective Leadership
In this episode of The Sea Captain Way podcast, Keith Willis, President and Founder of Core Management Training, shares invaluable insights on leadership, team development, and the power of recognizing individual strengths.
Networking and Proactivity: Keith Willis on Advancing in Pharma Sales
In this episode, Keith Willis explains why managers are pivotal in shaping sales careers. He shares how networking and taking proactive steps help reps create opportunities, stand out in competitive markets, and build long-term success in pharma sales.
Bringing Your A-Game: Keith Willis on Coaching, Training, and Career Growth
In part two of this conversation, Keith Willis shares why top pharmaceutical companies invest in coaching and training to build stronger sales teams, and why reps should do the same for their own careers. He explains how self-development, coaching, and skill-building help you stand out in interviews, succeed in competitive territories, and create long-term career opportunities.
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