Blog and Media
Breaking down complex topics about management and leadership skills, the changing needs of the pharmaceutical industry, the workforce, employee engagement and culture, and the market.
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The Science of Motivation: How Leaders Can Inspire Peak Performance
In any organization, motivation is the lifeblood of performance. Teams that feel driven, supported, and inspired tend to outperform expectations, innovate faster, and contribute more meaningfully to organizational goals. But motivation isn’t a one-time push, it’s an ongoing effort that requires intentional leadership.

Can B-Players Become Great Leaders? Rethinking Who Gets Leadership Opportunities
B-players are the steady, reliable team members who consistently deliver without seeking the limelight. They are frequently passed over when leadership opportunities arise. They may not be as assertive or vocal as their high-performing counterparts, but they bring something essential: empathy, consistency, and loyalty. These traits are valuable in day-to-day operations and key to building trust and sustaining long-term team success.

Motivating the Middle Level: Proven Ways to Engage and Retain Average Performers
The challenge for leaders is how to keep this group engaged. Promotions, high bonuses, or burnout-inducing stretch goals are not always viable or effective for this segment. What’s needed are sustainable, thoughtful strategies that honor the middle level’s contribution and inspire long-term commitment.

How to Develop and Implement a Meaningful Employee Value Proposition
An employee value proposition transcends the basic exchange of services for compensation. It captures the unique benefits and experiences an employer offers in return for an employee’s commitment, engagement, and discretionary effort. When done right, it reflects a genuine relationship where the organization and the individual grow together.

Revitalizing Customer Engagement: Strategies for Leadership and Organizational Growth
In today’s fast-paced and highly competitive landscape, the success of any company is closely tied to its ability to adapt, innovate, and remain connected with its customers. However, these goals cannot be achieved without strong leadership and organizational growth.

Performance Reviews: Best Practices for Pharma Managers
Performance reviews are more than administrative exercises in the competitive and fast-evolving pharmaceutical industry. They are essential leadership tools that shape behavior, guide development, and drive business results.

The Future of Pharma Sales Leadership: How Technology is Driving Change
The pharmaceutical industry has always been at the forefront of innovation, particularly when it comes to developing life-saving medications and treatments. However, a revolution is currently unfolding within the industry’s sales teams. The future of pharma sales leadership is being redefined by technology, and its impact will be far-reaching for both pharmaceutical companies and their sales teams.

Managing Employees Who Don’t Want to Be Managed
Striking the right balance between leadership and autonomy is essential. As a leader, the goal isn’t to control every move but to guide, empower, and give employees the space to thrive with the right support for performance and growth.

Importance of Personal Development in the Work Place and Its Positive Impact on the Professional Growth
Personal development in the workplace is the continuous act of assessing your life values and goals and building your qualities and skills to reach your potential. Employees consider it imperative to their job and future, while employers cite personal development as a way to advance company abilities.

The Science of Motivation: How Leaders Can Inspire Peak Performance
In any organization, motivation is the lifeblood of performance. Teams that feel driven, supported, and inspired tend to outperform expectations, innovate faster, and contribute more meaningfully to organizational goals. But motivation isn’t a one-time push, it’s an ongoing effort that requires intentional leadership.

Can B-Players Become Great Leaders? Rethinking Who Gets Leadership Opportunities
B-players are the steady, reliable team members who consistently deliver without seeking the limelight. They are frequently passed over when leadership opportunities arise. They may not be as assertive or vocal as their high-performing counterparts, but they bring something essential: empathy, consistency, and loyalty. These traits are valuable in day-to-day operations and key to building trust and sustaining long-term team success.

Motivating the Middle Level: Proven Ways to Engage and Retain Average Performers
The challenge for leaders is how to keep this group engaged. Promotions, high bonuses, or burnout-inducing stretch goals are not always viable or effective for this segment. What’s needed are sustainable, thoughtful strategies that honor the middle level’s contribution and inspire long-term commitment.

How to Develop and Implement a Meaningful Employee Value Proposition
An employee value proposition transcends the basic exchange of services for compensation. It captures the unique benefits and experiences an employer offers in return for an employee’s commitment, engagement, and discretionary effort. When done right, it reflects a genuine relationship where the organization and the individual grow together.

Revitalizing Customer Engagement: Strategies for Leadership and Organizational Growth
In today’s fast-paced and highly competitive landscape, the success of any company is closely tied to its ability to adapt, innovate, and remain connected with its customers. However, these goals cannot be achieved without strong leadership and organizational growth.

Performance Reviews: Best Practices for Pharma Managers
Performance reviews are more than administrative exercises in the competitive and fast-evolving pharmaceutical industry. They are essential leadership tools that shape behavior, guide development, and drive business results.

The Future of Pharma Sales Leadership: How Technology is Driving Change
The pharmaceutical industry has always been at the forefront of innovation, particularly when it comes to developing life-saving medications and treatments. However, a revolution is currently unfolding within the industry’s sales teams. The future of pharma sales leadership is being redefined by technology, and its impact will be far-reaching for both pharmaceutical companies and their sales teams.

Managing Employees Who Don’t Want to Be Managed
Striking the right balance between leadership and autonomy is essential. As a leader, the goal isn’t to control every move but to guide, empower, and give employees the space to thrive with the right support for performance and growth.

Importance of Personal Development in the Work Place and Its Positive Impact on the Professional Growth
Personal development in the workplace is the continuous act of assessing your life values and goals and building your qualities and skills to reach your potential. Employees consider it imperative to their job and future, while employers cite personal development as a way to advance company abilities.
Watch Our Latest Videos
Leading from Within: Keith Willis on Building High-Performing Teams and Effective Leadership
In this episode of The Sea Captain Way podcast, Keith Willis, President and Founder of Core Management Training, shares invaluable insights on leadership, team development, and the power of recognizing individual strengths.
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