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Blog and Media

Breaking down complex topics about management and leadership skills, the changing needs of the pharmaceutical industry, the workforce, employee engagement and culture, and the market.

Read Our Latest Posts

culture not checkbox
Leadership

Execution Isn’t a Checkbox. It’s a Coaching Culture

Every pharmaceutical leader understands the pressure of execution. Strategies are carefully developed, processes are refined, and performance goals are clearly defined. Yet despite this structure, results often fall short.

leadership and engagement
Leadership

Why Companies Struggle with Engagement and Leadership Buy

It’s a cycle employees recognize all too well, and they see right through it. The truth is that engagement and leadership buy-in can’t be manufactured with slogans or restructurings. They’re earned or lost through everyday leadership behaviors.

leadership development strategy
General

Why Systems Don’t Scale Leadership—People Do

The problem isn’t the systems themselves. It’s the assumption that systems can replace what only people can provide: judgment, adaptability, and the human connection that transforms average performers into exceptional ones.

pharma sales training
Leadership

Is Pharma Sales Broken?

In a recent conversation with a former pharma CEO, we reflected on just how much the industry has shifted. He began his career in the early ’90s as a sales rep at one of the largest companies, a time when relationships drove prescriptions and product differences were minimal. Those days are long gone.

trust building leadership
Leadership

Is Trust the Real Currency of Sales Leadership?

Deadlines, pressure, and constant change are part of leadership in every industry. When the heat is on, technical expertise and training matter — but what truly holds a team together is trust. Trust is the foundation of leadership. Without it, nothing else sticks.

culture not checkbox
Leadership

Execution Isn’t a Checkbox. It’s a Coaching Culture

Every pharmaceutical leader understands the pressure of execution. Strategies are carefully developed, processes are refined, and performance goals are clearly defined. Yet despite this structure, results often fall short.

leadership and engagement
Leadership

Why Companies Struggle with Engagement and Leadership Buy

It’s a cycle employees recognize all too well, and they see right through it. The truth is that engagement and leadership buy-in can’t be manufactured with slogans or restructurings. They’re earned or lost through everyday leadership behaviors.

leadership development strategy
General

Why Systems Don’t Scale Leadership—People Do

The problem isn’t the systems themselves. It’s the assumption that systems can replace what only people can provide: judgment, adaptability, and the human connection that transforms average performers into exceptional ones.

pharma sales training
Leadership

Is Pharma Sales Broken?

In a recent conversation with a former pharma CEO, we reflected on just how much the industry has shifted. He began his career in the early ’90s as a sales rep at one of the largest companies, a time when relationships drove prescriptions and product differences were minimal. Those days are long gone.

trust building leadership
Leadership

Is Trust the Real Currency of Sales Leadership?

Deadlines, pressure, and constant change are part of leadership in every industry. When the heat is on, technical expertise and training matter — but what truly holds a team together is trust. Trust is the foundation of leadership. Without it, nothing else sticks.

Watch Our Latest Videos

Leading from Within: Keith Willis on Building High-Performing Teams and Effective Leadership

In this episode of The Sea Captain Way podcast, Keith Willis, President and Founder of Core Management Training, shares invaluable insights on leadership, team development, and the power of recognizing individual strengths.

Networking and Proactivity: Keith Willis on Advancing in Pharma Sales

In this episode, Keith Willis explains why managers are pivotal in shaping sales careers. He shares how networking and taking proactive steps help reps create opportunities, stand out in competitive markets, and build long-term success in pharma sales.

Bringing Your A-Game: Keith Willis on Coaching, Training, and Career Growth

In part two of this conversation, Keith Willis shares why top pharmaceutical companies invest in coaching and training to build stronger sales teams, and why reps should do the same for their own careers. He explains how self-development, coaching, and skill-building help you stand out in interviews, succeed in competitive territories, and create long-term career opportunities.

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